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14 February 2003 Cobra Biomanufacturing seeks new identity from Northbank Following it's de-merger from their parent company, Cobra needed a new look, new direction and new identity. Having worked with Cobra for many years Northbank was commissioned to review Cobra's corporate image. A brainstorming meeting with the Board of Cobra led by Peter Colley was held to decide key messages and positioning statement. The creative designers at Northbank have now worked up a new identity and strapline which has been integrated into Cobra's marketing materials including stationery, a new website, folders and mast head and datasheets. In 2002 Cobra was floated on the Alternative Investment Market and Northbank is pleased to have produced their first Annual Report since listing. CEO of Cobra David Thatcher said " We are really pleased with Cobra's new identity it is distinctive and professional and can be used across our whole marketing colateral. The "new look" Cobra communicated our key messages and intentions for the future which can be used as a valuable business development tool". Visit www.cobrabio.com to see our work |
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