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College Hill
20 October 2005

Herceptin Team posters put faces to voices

Following the design of an award-winning Herceptin poster for Roche, earlier this year, Northbank was asked to produce posters introducing the Herceptin Global Business team for a high profile event in Paris. The posters were available as A4 handouts for visitors to the Herceptin International Experience Exchange Meeting 2005 to take away and pin on their wall so they knew who to contact. Dima Platz, Associate International Product Manager at F. Hoffman La Roche AG said, “The posters went down extremely well at the meeting as the designs struck a personal note with the illustrations reflecting the characteristics of each team member.”

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